Editors' Picks
YouTube Podcast Ads Convert 25% Worse Than Audio, Study Finds
A new study reveals that podcast ads on YouTube deliver up to 25% lower conversions compared to traditional audio placements.
Google Turns Search and Discover Into AI‑Generated Podcast‑Style Audio Experiences
Google is experimenting with AI‑powered audio features like Daily Listen and Audio Overviews, transforming search results and personalized feeds into bite‑sized, podcast‑style content.
Netflix and iHeartMedia Ink Major Video Podcast Partnership
Netflix will exclusively stream over 15 iHeartMedia video podcasts starting in early 2026, marking a strategic expansion into video podcasting and stronger competition with YouTube.